Kuroutoshikou rebrands to Crowxis at Tokyo Game Show 2026

Japanese PC hardware brand Kuroutoshikou is dropping its legacy name and adopting the new identity Crowxis. This rebrand marks the end of a 25-year era that began in 2001 and signals a strategic refresh for a company that has long supplied components to domestic builders. The change matters because it affects how Japanese consumers will identify the manufacturer behind their graphics cards and power supplies moving forward. Buyers tracking local hardware lines will need to recognize Crowxis as the successor to the familiar Kuroutoshikou label.

Legacy Japanese hardware maker updates identity for 2026

Crowxis will officially unveil its new brand identity at Tokyo Game Show 2026. The company operates as a Japanese PC hardware brand that supplies a range of components including graphics cards, power supplies, SSDs, PC cases, and coolers. This event serves as the primary platform for introducing the rebranded product lineup to the market. The shift maintains the same operational structure while updating the consumer-facing name.

The company continues to rely on established manufacturing partnerships for its core hardware. Kuroutoshikou graphics cards are manufactured by PowerColor for Radeon-based products and by GALAX for GeForce-based models. This supply chain arrangement remains unchanged under the Crowxis banner. The rebrand does not alter the underlying production sources for the GPUs sold under the new name.

The transition represents a straightforward corporate update rather than a product redesign. Crowxis will continue selling the same categories of hardware that defined the previous Kuroutoshikou era. The new identity aims to modernize the brand presence without disrupting existing customer relationships. The official presentation at Tokyo Game Show 2026 will confirm the final visual and marketing direction for the new brand.