CD Projekt RED admits that its efforts to repair the brand reputation damaged by the Cyberpunk 2077 launch have not fully succeeded. CEO Michał Nowakowski acknowledges that the studio lost the trust of some players indefinitely and that a complete redemption arc remains unfinished. This honesty matters to gamers who followed the game's troubled history and subsequent updates, as it sets realistic expectations for future releases. The company now focuses on rebuilding credibility through long-term quality rather than rapid annual releases.
CEO Nowakowski admits lost trust remains after troubled launch
The studio describes its current workforce as battle-hardened veterans who learned from the technical challenges faced during the Cyberpunk 2077 release. This internal shift reflects a strategic move away from the aggressive timelines that previously led to widespread bugs and player dissatisfaction. The team is now tasked with carrying the weight of higher quality standards for upcoming projects. This cultural change aims to ensure that future titles meet the expectations of the remaining loyal fanbase.
CD Projekt RED operates under a ten-year rolling development plan that includes The Witcher 4, The Witcher remake, Project Sirius, Cyberpunk 2, and Project Hadar. The company explicitly states that it will not release a major game every year, prioritizing quality over a fixed release schedule. This approach allows developers more time to refine mechanics and polish features before public launch. The roadmap provides a clear view of the studio's long-term commitment to its major franchises.
The next community testing phase will involve The Witcher 3: Wild Hunt – Songs of the Past expansion, which is co-developed with Fool's Theory. This early access initiative gives players a chance to provide feedback on new content before its official release. It serves as a practical application of the studio's new focus on quality and community engagement. Players can expect more transparent development cycles and opportunities to influence final product details.



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