ASUS has launched a special edition of its a豆 14 Air laptop in collaboration with the fashion brand 13DE MARZO. The company announced the device on April 30, 2024, positioning it as a trendy productivity tool for Generation Z. This partnership merges technology with fashion aesthetics to target a younger demographic seeking style-conscious hardware.
Device sustains 45W performance with 70Wh battery and 1100-nit OLED display
The laptop features an AMD Ryzen AI 9 H465 processor with 10 cores and 20 threads. The chip reaches a maximum frequency of 5.0GHz and integrates an AMD Radeon 880M graphics unit. ASUS equips the system with 32GB of high-frequency memory and 1TB of high-speed storage. An XDNA2 architecture NPU provides 50 TOPS of AI computing power for local and cloud tasks.
Spec comparison
| Spec | ASUS aDou 14 Air x 13DE MARZO |
|---|---|
| Processor | AMD Ryzen AI 9 H465 (10 cores, 20 threads, up to 5.0GHz) |
| Memory | 32GB |
| Storage | 1TB |
| Display | 2.8K 120Hz OLED, 1100 nits peak brightness, ΔE<1 |
| Weight | Approx. 990g |

The display is a 2.8K 120Hz OLED panel with a peak brightness of 1100 nits and a color accuracy of Delta E less than 1. The chassis measures 14.9mm in thickness and weighs approximately 990g. ASUS claims the device sustains 45W of performance release. The unit includes a 70Wh battery and ports for USB-A, HDMI 2.1, full-function USB-C, USB4, and audio.
ASUS offers the collaboration model in China with a recommended retail price of 8899 CNY (about $1,306). Promotional pricing starts at 6884.15 CNY (about $1,010). The device became available for purchase on April 30, 2024, at 10:00 AM. The package includes a gift box containing a storage bag, stickers, and a magnetic bear ornament.

ASUS has not confirmed the launch window for markets outside of China. The company states that the collaboration aims to create Gen Z trendy productivity gear. The specific availability of this limited edition model in other regions remains unconfirmed.



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