Nintendo announced a price increase for the Switch 2 across multiple regions. The console will cost $50 more in the US, Canada, and Europe starting September 1, 2026. In Japan, price hikes take effect earlier on July 1, 2026, and also affect original Switch models and Nintendo Switch Online service.
Price increases take effect September 1 in most regions
The Switch 2 US price will rise from $449.99 to $499.99. In Canada, the price goes from $629.99 to $679.99. European customers will see the price increase from €469.99 to €499.99. Nintendo cited changes in market conditions and the global business outlook as reasons for the adjustment.
The price hikes in the US, Canada, and Europe take effect on September 1, 2026. Japan's broader price changes go live on July 1, 2026.
The Switch 2 has sold 19.86 million units in its first fiscal year. Nintendo plans to reduce production by a third. The company apologized for the impact of the price revisions on customers and stakeholders.
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