Boox is preparing to announce the Poke 7 series of e-readers in China on May 21. The company shared initial details and imagery of the upcoming devices through its official Weibo account. This launch marks a significant shift in the brand's aesthetic direction for its portable reading hardware.
Pre-orders open on Taobao with early bird benefits
The new devices feature a distinct design change compared to previous models. The back of the unit includes a ribbed texture intended to improve grip and handling. The front houses a monochrome display that sits flush with the device's frame. Buyers can choose from three color options: Blue, White, and Sand.
Pre-orders for the Poke 7 series are already open on the Taobao platform. The listing highlights early bird benefits and price guarantees that extend until the 618 shopping festival. Boox has not yet disclosed specific pricing figures or detailed availability for markets outside of China.
Industry observers expect the Poke 7 series to eventually reach a global audience. This international release is anticipated to occur under a different product name. The company has not officially confirmed the timeline or specific details for any overseas launch.
Boox has not confirmed the specific launch window for any global distribution. The company continues to focus its initial release efforts on the Chinese market. Further details regarding international availability remain unconfirmed.
Discussion
0 comments
Log in to join the thread with a thoughtful take, question, or correction.